Marketing Blogs & Articles
Research, case studies, and practical updates.

We publish new articles roughly every one to two weeks. The exact cadence depends on what we are learning from active client work — we would rather ship one well-researched piece than churn out filler.

Most of our case studies and examples are based on Vancouver, BC work, but the underlying strategy and tactics travel — we have clients in Toronto, Los Angeles, and beyond who apply the same playbook. When a topic is strictly local (for example MLS-specific real estate guidance), we say so up front.

Articles are written or reviewed by the Perseus team — primarily founder Aryan Ghasemi and COO Arshia Farrahi, with contributions from co-founder and CTO Saman Hoseinpour and our in-house designers, marketers, and producers. Every piece is informed by work we have shipped, not pure theory.

Short quotes and excerpts with a link back are welcome. For full republishes or syndication, email us at info@perseustudio.com — we usually say yes for fitting partners.

We write about questions clients actually ask us — and about findings from our own measurement and campaigns. If there is a topic you would like us to cover, get in touch via our contact page.

Yes — under the Digital Marketing category. We share what we are testing across Google Ads, Meta Ads, LinkedIn Ads, local SEO, and content. Real-world results, not generic best-practice rehashes.